Following the announcement earlier this year that Parachute Music Festival would be discontinued, two new festivals have sprung up in the form of Festival One and Cloud Festival.
Suggestions inevitably arose that both festivals were treading on Parachute's toes - but Parachute CEO Mark De Jong has delivered a defiant response in a recent blog post, claiming "our toes are fine!"
In the blog De Jong writes "we’re stoked that others are putting their hands up and are willing to do some of the heavy lifting. Plenty of people will complain when something is taken away from them, only a few will actually be spurred into action. We admire those people."
"I see the individuals who are developing these new events as pioneers. What they are doing is both challenging and risky, but maybe they will create something fresh and impacting. My prayer is that they do."
Read the rest of the blog here.